Creating social media content and sharing it at the best time is a challenge for social media creators and businesses alike. It’s a full-time job but when you have a full time business to take care of how can you ensure your marketing is being created and shared consistently?
Alcea worked to support a social media content creator to find AI tools that could help create content faster, schedule posts across multiple platforms and engage with audiences.
By finding AI tools that could learn a company’s tone of voice and writing style they were able to speed up the creation process and use the automation features to schedule posts across multiple platforms for weeks and even months in advance (super useful at Christmas and summer holiday times). The tools also track engagement and click through rates so it’s easy to see what posts are really connecting with an audience.